Why is APR important?

APR (Annual Percentage Rate) is the annual cost of borrowing. As a UK lender, we calculate the APR in line with FCA (Financial Conduct Authority) guidance.
As such, APR will include all costs associated with the loan, including your interest rate, the effects of interest, and any administrative or origination fees. APR can be used to compare various offers between lenders to figure out which loan terms are best for you.

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